Why Now Is Always the Best Time to Invest in Real Estate: Lessons from Jason Yarusi

From The Legacy Investment Team Podcast, Episode 5

When it comes to real estate investing, one of the most common questions is: When is the right time to start? For multifamily investor and mentor Jason Yarusi of Yarusi Holdings, the answer is simple: “The best time to invest is now—it’s always been now.”

In this episode of the Legacy Investment Team Podcast, Joshua Little sits down with Jason to discuss his investing journey, the benefits of multifamily real estate, and why taking action is more important than trying to time the market.

From New Jersey to Tennessee: Jason’s Journey

Jason grew up in New Jersey, spent years in New York City, and eventually relocated to Murfreesboro, Tennessee with his wife, Pili, and their three young children.

His real estate journey began in 2012 after Hurricane Sandy, when he joined his family’s niche construction business lifting and moving homes in flood zones. While the business was successful, it was still a time-for-money model—if they weren’t working, there was no income.

Looking for more time freedom, Jason and Pili started flipping houses, wholesaling, and running Airbnbs. But those strategies still demanded constant involvement. The breakthrough came when they began buying out-of-state small multifamily properties, which generated monthly income without them managing every task.

That shift led to larger opportunities. In 2016, they pivoted fully to large multifamily acquisitions. Since then, Yarusi Holdings has acquired over 2,000 units across the Southeast, totaling more than $250 million in assets.

Why Multifamily Real Estate?

Jason explains that multifamily real estate offers multiple ways to win—something that sets it apart from single-family flips or other investments:

1. Cash Flow – Rent from multiple tenants covers expenses, debt, and leaves profit.

2. Appreciation – Both natural market appreciation and forced appreciation from property improvements.

3. Tax Advantages – Depreciation and cost segregation can offset taxable income.

4. Diversification – Multiple tenants per property reduce vacancy risk; investing in different markets or with different operators spreads risk further.

Unlike a single flip that only produces a return when it sells, multifamily properties can deliver ongoing income while also building long-term equity.

Making Big Returns Real: Jason’s Track Record

Since 2016, Yarusi Holdings has exited 13 multifamily projects—all exceeding original return projections. While most deals are structured as 5–7 year holds, they’ve often sold earlier (as soon as 12 months) when they surpassed business plan targets, maximizing returns for investors.

The key, Jason says, is being market opportunistic—ready to sell when conditions are favorable, but not forced to sell if they aren’t.

The Accessibility of Multifamily Investing

Many people assume they need millions to buy an apartment building. In reality, Jason explains, investors can participate in a multifamily syndication—pooling funds with others—often with minimums as low as $25,000–$50,000.

Benefits for passive investors include:

• The same upside potential without day-to-day management.

• Access to larger, more stable assets.

• Potential for consistent cash flow and long-term appreciation.

Even better, each project is unique, allowing investors to choose properties that align with their goals—whether that’s higher cash flow, more appreciation, or stronger tax benefits.

Why Waiting Can Cost You

Jason warns against “paralysis by analysis” or waiting for the perfect time to invest.

“The best time to invest is now—it’s always been now. Multifamily has outperformed most asset classes over the last 10 years, averaging 12% annualized returns.”

Real estate’s long-term track record, combined with its multiple income streams and tangible value, makes it a resilient wealth-building tool—even in uncertain markets.

Final Advice for New Investors

1. Have Conversations Early – Talk with experienced operators to understand opportunities before a deal appears.

2. Know Your Goals – Whether you prioritize cash flow, tax advantages, or long-term equity, your strategy should match your objectives.

3. Take Action – Education is important, but wealth building only happens when you invest.

4. Think Long-Term – Time in the market almost always beats trying to time the market.

Ready to Explore Multifamily Investing?

If you’re curious about adding multifamily to your portfolio, connect with Legacy Investment Team or Yarusi Holdings to learn more. A simple conversation could open the door to an investment strategy that delivers cash flow, equity growth, and tax advantages—all without managing tenants yourself.

If you want, I can now also create an SEO-friendly title and meta description for this blog so it ranks for searches like “how to invest in multifamily real estate” and “benefits of apartment syndication”—which would help you draw in more potential investors from Google. Would you like me to prepare that?